Choosing planogram software is no longer just an IT decision: it determines how quickly your category strategy gets executed, how well headquarters and stores collaborate, and ultimately your revenue on the shelf. But which criteria should you actually compare solutions on? Planogram software is more than a nice-looking shelf layout Many solutions stop at producing
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Defining an assortment is one of the most strategic decisions in Category Management. It’s not just about choosing products: it’s about building a coherent, profitable offer aligned with the shopper’s real needs. To achieve this, it’s essential to follow a structured process that analyzes the category from its smallest components to its overall impact at
Before OPENCatman, teams in charge of building planograms would carry out updates every six months, quarterly, or at best monthly, then send these planograms as a PDF to the point of sale. That was it. With OPENCatman, any change made to the planogram can now be communicated to the point of sale in real time,
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